by Linda Cahan, www.retailmob.com
"Realistic mannequins in the window combined with great forms on the selling floor are an excellent visual presentation combination. Know your image and your customer and, from there, deciding how to work with mannequins and forms will be much easier. Ultimately, the choice between realistic mannequins and forms is up to you, your image and budget."

This article compares the benefits and limitations of forms versus mannequins, offers some tips for posing both and lists some mannequin/form vendors and refurbishers.
To read the entire article, click on web link below.

from Teeze Magazine, September 2005
"No matter which style you choose, the mannequin you display will convey a subtle message about your store to customers, so it is essential to select a mannequin that … well …speaks your company’s language."
To read the entire article, click on web link below.

Reprinted from Visual Merchandising Magazine, 1979
"There is little doubt that correct and effective light and lighting can be one of the best merchandising tools to which a visual merchandiser has access. Effective lighting is a key in the sale of merchandise in helping to create that favorable first impression oft he merchandise and its surroundings."
To read the entire article, click on web link below.